Blog

“You shouldn’t use AI to replace people, but to help them work smarter.” This isn’t just a tech cliché, it’s daily practice at De Jong Intra Vakanties. Since 2024, the tour operator has been working with AI specialist AI Opener to make employees not redundant, but more effective. The result: more speed, more scalability, without losing the human touch.

Useful for taking notes or drafting proposals faster, but as soon as you want AI to truly collaborate within your workflow, you hit a wall. Why? Because AI projects in Copilot that go beyond simple efficiency gains are often, and rightly, led by IT. More value emerges when the business itself takes the lead, using AI agents that combine domain expertise, model flexibility, and seamless integration with data and tools.

At Trojan Monkeys, creativity always comes first. But since partnering with AI Opener and introducing Sparky, their personal AI Agent, the creative process has reached an entirely new level. Sparky is personalized to mirror the style of Creative Director Auke van Rossum and shows that even an “AI monkey” can spark creative thinking in surprising ways.

AI Opener, Artific, and AI Ready join forces to bring clarity, control, and speed to the use of AI in the workplace.